Manufacturing Journalist Thomas R Cutler Sees eCommerce Growth Potential in Saudi Kingdom
As a region where more than 28 percent of the total population is aged between 15 and 29, e-Commerce is rapidly growing in the Middle East, according to manufacturing journalist, Thomas R. Cutler. The global marketing research division of TR Cutler, Inc. corroborated the current Boston Consulting Group’s (BCG) report, Unlocking e-Commerce Opportunity in the Kingdom of Saudi Arabia revealed that the growth of e-commerce largely outpaces the growth of traditional retail—a trend that is expected to further accelerate in the coming years.
Looking at global trends, e-commerce is rapidly taking market share from traditional players. Today it accounts for up to 13.8 percent of total retail sales in China followed by United Kingdom with 13.4 percent and United States with 9.2 percent. What is more it is expected to keep growing fast, reaching between 15 and 22 percent of retail sales by 2020.
In this region, e-commerce is rapidly gaining prominence. In the Kingdom of Saudi Arabia e-Commerce sales have increased by more than 30 percent on average every year. This growth is predominantly driven by apparel and electronics & appliances. In the Kingdom, digital sales present a major opportunity as an accelerator of retail sector development due to a much lower Capex and Opex requirement compared to the brink & mortar stores. In addition, e-Commerce promises a faster period to market with the potential to achieve significant impact within a short timeframe. In fact, the development of the e-Commerce sector in Saudi Arabia will bring about multiple economic and social benefits.
Thomas R. Cutler will meet with the Manufacturing Media Consortium on January 27, 2017 in Madrid, Spain. Cutler will lead the meeting with several hundred members of the European members of the Manufacturing Media Consortium.
About TR Cutler, Inc.
TR Cutler, Inc. was founded seventeen years ago by Thomas R. Cutler. Cutler is the President and CEO of Fort Lauderdale, Florida-based, TR Cutler, Inc., (www.trcutlerinc.com), the largest manufacturing communication firm worldwide with four dozen industry experts and thought leaders on staff. Cutler maintains extraordinary relationships with clients, journalists, editors, economists, trendsetters, and key business leaders worldwide and has become a key resource for those writing about the manufacturing sector. Cutler founded the Manufacturing Media Consortium in 1999, which now has more than 6,000 global members including journalists, editors, publishers, and economists, worldwide writing about trends, industrial data, manufacturing case studies, material handling profiles, and robotics feature articles. Cutler works with thousands of media outlets to expand the coverage and importance of the manufacturing media coverage.
Cutler has authored more than 6,000 articles for a wide range of manufacturing periodicals, industrial publications, and business journals each published in leading monthly trade magazines, B2B periodicals, blogs, and marquis publications globally. Cutler is the most published freelance industrial journalist worldwide, and more than 3500 industry leaders follow Cutler on Twitter daily at @ThomasRCutler.