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Now Available: Home Care in Switzerland

Home care registered stagnant value growth in Switzerland in 2014 with only air care and dishwashing posting positive current value growth. Home care remains a mature market and many categories recorded average unit price declines in 2014 due to strong competition between major branded manufacturers and the ongoing pressure from private label. The sustained cross-border shopping activity of many Swiss consumers is another obstacle for further growth in home care.

Euromonitor International's Home Care in Switzerland market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2019 illustrate how the market is set to change.

Full Report Details at
 - http://www.fastmr.com/prod/1006347_home_care_switzerland.aspx?afid=101

Product coverage:Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.

Data coverage:market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get this Report?

 * Get a detailed picture of the Home Care market;
 * Pinpoint growth sectors and identify factors driving change;
 * Understand the competitive environment, the market's major players and leading brands;
 * Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Partial Table of Contents:

HOME CARE IN SWITZERLAND
Euromonitor International
May 2015

LIST OF CONTENTS AND TABLES

Executive Summary
Home Care Sales Stagnate in 2014
More Focus on Concentrated Products and All-in-one Formats
Private Label Consolidates Its Position in Home Care
Discounters and Internet Retailing Gain Value Share From Supermarkets
Future Sales To Remain Stable for Swiss Home Care
Key Trends and Developments
Hectic Consumer Lifestyles Fuel Demand for Convenient Products
Sales of Eco-friendly Products Growing But Remain Marginal
Private Label Holds Its Strong Position Within Home Care
Market Indicators
Table 1 Households 2009-2014
Market Data
Table 2 Sales of Home Care by Category: Value 2009-2014
Table 3 Sales of Home Care by Category: % Value Growth 2009-2014
Table 4 NBO Company Shares of Home Care: % Value 2010-2014
Table 5 LBN Brand Shares of Home Care: % Value 2011-2014
Table 6 Penetration of Private Label in Home Care by Category: % Value 2009-2014
Table 7 Distribution of Home Care by Format: % Value 2009-2014
Table 8 Distribution of Home Care by Format and Category: % Value 2014
Table 9 Forecast Sales of Home Care by Category: Value 2014-2019
Table 10 Forecast Sales of Home Care by Category: % Value Growth 2014-2019
Sources
Summary 1 Research Sources
During AG in Home Care (switzerland)
Strategic Direction
Key Facts
Summary 2 During AG: Key Facts
Summary 3 During AG: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 4 During AG: Competitive Position 2014
Held AG in Home Care (switzerland)
Strategic Direction
Key Facts
Summary 5 Held AG: Key Facts
Company Background
Production
Competitive Positioning
Summary 6 Held AG: Competitive Position 2014
Mibelle AG in Home Care (switzerland)
Strategic Direction
Key Facts
Summary 7 Mibelle AG: Key Facts
Summary 8 Mibelle AG: Operational Indicators
Company Background
Production
Summary 9 Mibelle AG: Production Statistics 2013
Private Label
Summary 10 Mibelle AG: Private Label Portfolio
Procter & Gamble Switzerland Sarl in Home Care (switzerland)
Strategic Direction
Key Facts
Summary 11 Procter & Gamble Switzerland Sarl: Key Facts
Company Background
Production
Competitive Positioning
Summary 12 Procter & Gamble Switzerland Sarl: Competitive Position 2014
Unilever Schweiz GmbH in Home Care (switzerland)
Strategic Direction
Key Facts
Summary 13 Unilever Schweiz GmbH: Key Facts
Company Background
Production
Competitive Positioning
Summary 14 Unilever Schweiz GmbH: Competitive Position 2014
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 11 Sales of Air Care by Category: Value 2009-2014
Table 12 Sales of Air Care by Category: % Value Growth 2009-2014
Table 13 Sales of Electric Air Fresheners by Battery Operated vs Plug-in: % Value Breakdown 2009-2014
Table 14 Sales of Air Care by Fragrance: Value Ranking 2009-2014
Table 15 NBO Company Shares of Air Care: % Value 2010-2014
Table 16 LBN Brand Shares of Air Care: % Value 2011-2014
Table 17 Forecast Sales of Air Care by Category: Value 2014-2019
Table 18 Forecast Sales of Air Care by Category: % Value Growth 2014-2019
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 19 Bleach by Type: % Value Analysis 2009-2014
Table 20 Sales of Bleach: Value 2009-2014
Table 21 Sales of Bleach: % Value Growth 2009-2014
Table 22 NBO Company Shares of Bleach: % Value 2010-2014
Table 23 LBN Brand Shares of Bleach: % Value 2011-2014
Table 24 Forecast Sales of Bleach: Value 2014-2019
Table 25 Forecast Sales of Bleach: % Value Growth 2014-2019
Headlines
Trends
Competitive Landscape
Prospects
Category Indicators
Table 26 Household Possession of Dishwashers 2009-2014
Category Data
Table 27 Sales of Dishwashing by Category: Value 2009-2014
Table 28 Sales of Dishwashing by Category: % Value Growth 2009-2014
Table 29 NBO Company Shares of Dishwashing: % Value 2010-2014
Table 30 LBN Brand Shares of Dishwashing: % Value 2011-2014

Full Table of Contents is available at:
-- http://www.fastmr.com/prod/1006347_home_care_switzerland.aspx?dt=t&afid=101

About Fast Market Research

Fast Market Research is a leading distributor of market research and business information. Representing the world's top research publishers and analysts, we provide quick and easy access to the best competitive intelligence available.  Our unbiased, expert staff is always available to help you find the right research to fit your requirements and your budget.

For more information about these or related research reports, please visit our website at http://www.fastmr.com or call us at 1.800.844.8156 (1.413.485.7001 Int'l)

 


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