New Website Provides Resources to Help People Start Their Own Business Utilizing the Cloud
Starting and operating a business via the cloud requires specific knowledge and skills that are unique. Entrepreneurs Nick and Lorna Marquet, a husband and wife team has recently launched a resourceful website that is geared toward providing parents of young children and other caregivers the essential knowledge and skills required to be successful working in the cloud.
The combination of a global economy and communications via the Internet has provided unlimited opportunities for earning a living. Cloud technologies have opened up new avenues for entrepreneurs who are looking to supplement their incomes using the myriad of options available in virtual world. According to the 2010 Survey of Income and Program Participation from the U.S. Census, 6.8% of the workforce in this country works exclusively from home, with a majority relying on the cloud technologies for marketing their business, communicating with their client and final delivery.
For parents of young children and other caregivers, juggling the demands of home and work can be difficult. Operating a business via the World Wide Web offers flexibility in determining the time and place in which business is conducted. Self-employment utilizing the cloud not only allows these parents to work around their children’s schedules, but also to avoid expenses such as daycare.
Entrepreneurs Nick and Lorna Marquet, a husband and wife team have recently launched a resourceful website to share their expertise with others in successfully operating online businesses.
“MommiesMakingMoneyOnline.com was designed so that parents of young children and caregivers all over the world could achieve their goals in life,” says Nick Marquet, website’s founder. “Our aim is to help you harness the internet’s vast wealth of knowledge and power, to unlock its money-making potential, step by easy step. We’ve brought together the finest professionals, tools, services, products and knowledge for you to access whenever you need support.”
When deciding what kind of business to start, a common mistake is to pick a product first then look for a market. Successful online entrepreneurs evaluate the market then fill the needs of the market. The website provides direction on how to recognize the market niche that fits the entrepreneur best. Once the product or service has been decided, building a website is an absolute must. An effective website involves a myriad of skills to create, such as content writing and search engine optimization.
Mark Ostrofsky, a successful entrepreneur and venture capitalist, stated that “the purpose of driving traffic to your online business is to get customers. Once a prospect lands on your site, you still have to convert that prospect into a buyer.” Specialized writing skills are essential - simply describing the product or service is not enough. Written communications must get the customer’s attention and do the initial selling. Describing the relevant problem, explaining how the product or service solves the problem and creating an urgent need are a few of the goals that written communications must reach.
Search engine optimization is another vital skill for virtual entrepreneurs. Creating copy that is search engine optimized is important for visibility when a customer does an Internet search. However, being visible in searches is not enough. Online marketing, when done correctly, is an expense that pays well in terms of customer engagement. Pay-per-click and direct email marketing are effective tools for online marketing. The business owner should also work to build a reputation as an expert. Blog articles containing expert content and activity in online forums relevant to the product or service are examples of way to increase reputation.
MMMO was founded by Nick and Lorna Marquet in 2013. Visitors to the website can find relevant and easily understandable information on how to start a cloud based business and grow it. It also provides resources such as a tool to create an action plan, links to helpful websites and ideas for using social media. Parents of young children and other caregivers can combine these tools with hard work and perseverance to establish a durable source of income using the cloud.
Joi De Vera, Newmedia.biz
San Francisco, California
650 587 5883